February 13, 2008

Lickable Ads

I don’t really see it taking off as a widespread concept.

Posted by Loughlin in marketing, print advertising
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Design Alphabet: A

This is the first in a series of posts on all sorts of super-cool designs. Hopefully I’ll get to the end of the alphabet before the end of the year.

is for Artifort, Dutch furniture maker.

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Links: Artifort website

is also for A List Apart, almost everything you need to know about web design.

is also for Alessi.

5070 oil & vinegar set

Links: Alessi website | History

is also for Apple

iphone

Links: Apple website

Posted by Loughlin in design
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Nokia Ad Network

Mobile, of course.

Posted by Loughlin in marketing, online marketing, mobile
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February 7, 2008

SEO 101

Marketing And Advertising Using Google, by Google. [PDF] | Yahoo! Search Marketing Smart Start Guide

Posted by Loughlin in marketing, seo
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Have A Company Voice

Great article from Ask The Wizard.

Your voice, however, has to be everywhere your company interacts with the market and customers. It’s more than the brand, it’s all your communications, including customer service responses and presentations that employees give at conferences.

Posted by Loughlin in marketing, marketing communications
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February 4, 2008

Links 04.02.08

SEO Design Solutions - good practical design and development advice

Tips On Marketing With Social Media

Virtual Marketing Blog

Now That’s What I Call A Response Rate - Blyk shares some very impressive response rates to targetted mobile advertising

Now That’s What I Call Segmentation - earlier piece on Blyk

Posted by Loughlin in marketing, marketing communications, design, mobile
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Very Rarely Seen In Ireland

19 clever ads using and abusing available physical space.

Posted by Loughlin in marketing communications, print advertising, design
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January 31, 2008

Hands Off My Tipping Point

Research seems to show that the fabled tipping point marketing and PR people have been tripping over each other to stumble upon mightn’t really exist. Oh well.

Posted by Loughlin in marketing, marketing communications
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Edelman Trust Barometer 2008

Posted by Loughlin in marketing
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Social Media Marketing - It’s The Community, Stupid

The Question of Community

Key quote

That’s the point: Social media is about more than just one community, the social media community: it’s about all the verticals and other communities that likely matter more to your client or business.

Posted by Loughlin in marketing, marketing communications, social networks, pr
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