January 31, 2008

Social Media Marketing - It’s The Community, Stupid

The Question of Community

Key quote

That’s the point: Social media is about more than just one community, the social media community: it’s about all the verticals and other communities that likely matter more to your client or business.

Posted by Loughlin in marketing, marketing communications, social networks, pr
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January 29, 2008

Ryanair Formula Remains The Same

If it ain’t broke, why fix it?

ryanair - sarkozy

Telegraph article

Via beyond pr

Posted by Loughlin in marketing, marketing communications, pr
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January 25, 2008

Links, 25.01.08

CPM Rates Drop, Will Pay Walls Rise Again?

Open Collaboration and the Future of Public Relations


User-Generated Video Views Up 70% in ‘07, Semi-Pro and Pro Content Helped

Marketers and Content Providers Tune in to Podcasting’s Potential

The finer threads of Internet Connection

Posted by Loughlin in marketing communications, online marketing, pr, blogging
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